"Choosing Best Web CMS" webinar recording released
NorthPoint, Sitecore, and Ironworks presented an engaging session on navigating the complex process of choosing a Web Content Management System (CMS). Customers and marketing have changed drastically, which makes choosing the right Web CMS a critical business decision.
A Web CMS is not just another software system. It is the communication vehicle that connects your company's stakeholders, executives, marketers, and developers, with your customers. The CMS you choose must be able to engage customers at many levels and through many marketing channels. You must have a CMS that has power, flexibility, and expansion to meet your current and future needs.
The presentation covers the requirements you should consider in a CMS and this presentation will help you:
- Identify the Web CMS features most critical to your organization and customer needs
- Understand the trade-offs between open source and commercial platforms
- Understand the requirements of each CMS stakeholder in the company
- Match any marketing requirements you have against CMS capabilities
- Fill in a comprehensive check-list to help you in the selection process
Alex Hottenstein, NorthPoint Senior Project Manager, represented NorthPoint on the panel. The webinar recording is now available and so are the presentation slides.
For more information on this webinar, NorthPoint's expansive CMS expertise, or to book one of our subject matter experts for a speaking engagement, please contact Shruti Shah, Marketing Manager, at 212.819.1700 or via email.
